Fashion is more than aesthetics – it is language, identity and one of the most powerful vectors of culture and business in the world. In the current scenario, new communication technologies and digital narratives redefine the way we construct our image, project desires and set trends.
The Summit Fashion System, an unprecedented partnership between Rio2C and Iara, proposes a strategic meeting to discuss the impact of these transformations on fashion as a system and its intersection with the audiovisual market.
Bringing together big names from the national and international market, we explore how technology, image and desire converge to shape the present and future of fashion, influencing everything from individual behavior to the global economy.
Fashion is more than aesthetics – it is language, identity and one of the most powerful vectors of culture and business in the world. In the current scenario, new communication technologies and digital narratives redefine the way we construct our image, project desires and set trends.
The Summit Fashion System, an unprecedented partnership between Rio2C and Iara, proposes a strategic meeting to discuss the impact of these transformations on fashion as a system and its intersection with the audiovisual market.
Bringing together big names from the national and international market, we explore how technology, image and desire converge to shape the present and future of fashion, influencing everything from individual behavior to the global economy.