Kika Brandão
Co-Ceo
Eixo
My work in a tweet: I'm a brand psychologist! I'm passionate about the impact of emerging behaviors on society and business. Over the past 17 years, including long stints at Editoras Globo and Abril, I've built a sharp repertoire in business transformation, branding, and cultural relevance. For 6 years, I've been leading Eixo, a beacon company that directs businesses from intelligence to execution, through agile methodologies combined with intelligence and collective creativity, where I'm the leader of the Strategy and Product area. I'm proud to have led, with innovation and cultural intelligence, relevant projects that changed the direction of brands such as Skol, Consul, and Chivas Regal.
event
28/06/2025
Informações:
Rot Brains: We Need To Understand The Role Of Brands In This Conversation
location_on
House of Brands
17:00 - 18:00