Manzar Feres
General Manager of the Advertising Business Unit
Grupo Globo
She joined Globo in 2019, leading the implementation of the new Commercial strategy during the merger of open TV, pay TV channels, digital platforms, and streaming into a single media group in 2020. In 2021, she became General Manager of the Advertising Business Unit, focusing on accelerating digital transformation through AdTech, innovation, data strategy, and customized solutions for advertisers. She worked at Experian Brazil, responsible for Sales Channels, Commercial Strategy, B2B Marketing, and Customer Experience. With a degree in Electrical Engineering and a postgraduate degree in systems and computing, she worked at IBM and PwC, emphasizing business development and client relationships.
event
28/06/2025
Informações:
The Secret To The Relevance (And Responsibility) Of Historic Brands
location_on
House of Brands
10:00 - 11:00