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Eduardo Vieira

Chief Marketing and Communications
SoftBank

Eduardo Vieira is the Chief Marketing & Communications officer for Latin America at SoftBank, the world's largest technology investment fund. Since arriving in LatAm in 2019, SoftBank has invested US$8 billion in some of the most important companies in the region's innovation ecosystem, such as Nubank, Inter & Co, QuintoAndar, VTEX, Wellhub, Rappi, Loggi, Unico, Kavak and Petlove, among others. Prior to joining SoftBank, Vieira was a partner at Esfera Brasil and the WPP group, CEO for Latin America at H+K Strategies and Ogilvy PR agencies, and founder of Ideal agency. He is one of the pioneers of the Internet, having covered the global innovation industry since 1994.

event

Informações:

Even The Funds Are Saying: Balance Between Branding And Performance Is Key

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House of Brands
15:30 - 16:30

Palestrantes Relacionados

TICKETS
- Access to the 6 days of the event,
- Access to the content rooms,
- Right to register for the Talent Pitching, Pitching Show, Startup Pitching, Music Business Rounds (CNPJs and CPFs).,
- Right to register for mentoring, workshops and masterclasses (except those held in the Business Hall),
- Access to experiences and gastronomy
R$600,00
Buy
BUSINESS
- Access to the 6 days of the event
- Access to the content rooms
- Access to the Business Hall
- REGISTRATIONS CLOSED
Right to register for the Audiovisual Business Roundtables and Pitching Industry (CNPJs).
- REGISTRATIONS CLOSED
Right to register for the Picthings Talent, Startups, Editorial and Pitching Show, and Music Roundtables (CNPJs and CPFs).
- Right to register for mentoring, workshops, masterclasses and one2many.
- Access to the VIP Business area with buffet (from May 27th to 30th - 2025)
- Preferential entry to the content rooms
- Scheduling in meeting rooms
- Access to experiences and gastronomy
R$3.900,00
Buy
INDUSTRY
Networking and opportunity to do business in the audiovisual sector.
- Access to the 6 days of the event.
- Access to the content rooms.
- Access to the Business Hall.
- REGISTRATIONS CLOSED
Right to register for the Audiovisual Business Roundtables and Pitching Industry (CNPJs).
- REGISTRATIONS CLOSED
Right to register for the Picthings Talent, Startups, Editorial and Pitching Show, and Music Roundtables (CNPJs and CPFs).
- Right to register for mentoring, workshops, masterclasses and one2many.
- Access to experiences and gastronomy
R$3.000,00
Buy
CREATOR
For the restless brilliant minds who are always creating and recreating.
 - Access to the 6 days of the event
- Access to the content rooms
- REGISTRATIONS CLOSED
Right to register for Picthing Talent, Pitching Show, Startup Pitching, Music Business Rounds (CNPJs and CPFs).
- Right to register for mentoring, workshops and masterclasses.
- Access to experiences and gastronomy

R$1.500,00
Buy
PRE SALE
DAYPASS
One day to spark your creativity.
- Access to 1 day of the event
- Access to content rooms
- Access to experiences and gastronomy
R$700,00
Buy
FESTIVALIA
Connects young people with leading companies and executives in the creative industry.
- Access to 1 of the event days on the weekend (31/05 or 01/06)
- Access to 21 content rooms
- Access to experiences and gastronomy
R$150,00
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OFFICIAL TECHNOLOGY PARTNER