Leonardo Moura
Founder
Branded Content Brasil
Leonardo Moura has been shaping and researching branded content in the Brazilian market for over 15 years, with expertise in audiovisual and streaming. He has developed more than 200 projects in collaboration with over 170 advertisers and agencies. He holds a master’s degree in Social Communication from Faculdade Cásper Líbero, where he also teaches. He led the paid content products division at Globo, focusing on entertainment, news, variety, and children's content. He is the author of Branded Content – Fundamentals and Practice (Summus, 2021), a finalist for the 2022 Jabuti Award in the Creative Economy category, and How to Analyze Films and Series in the Streaming Era (Summus, 2023).
event
28/06/2025
Informações:
Masterclass What Streaming and Social Media Data Can Reveal About the Future of Long-Form Content, with Leo Moura, Founder, Branded Content Brasil
location_on
Business Hall - One2Many
15:45 - 16:45