House of Brands

THE BRANDS STAGE

HOUSE OF BRANDS is the epicenter of brands, encompassing the fields of marketing, technology, media, entertainment, and advertising.

In this space, CMOs, technology and innovation C-level executives, creatives, producers, executives, journalists, artists, gamers, and influencers come together to discuss key trends, inspiring cases, and transformations in the brands landscape. It's a dynamic environment where the most innovative and visionary minds share valuable insights, promoting a deeper understanding of the strategies and narratives driving the world of marketing and branding today.

At this stage, the convergence of expertise results in a knowledge exchange that inspires the constant evolution of branding and communication practices.

Check out the other stages

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Let's explore the behind-the-scenes of the music world, gain insights, and follow interviews about careers, management, and trends in an intimate space that puts the audience very close to artists and industry leaders in the music industry.

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STAGE DEDICATED TO THE CREATION AND CREATORS OF AUDIOVISUAL CONTENT, FOCUSING ON THE DEVELOPMENT OF ORIGINAL NARRATIVES AND INTELLECTUAL PROPERTIES THROUGH THE GATHERING OF AUTHORS, SCREENWRITERS, DIRECTORS, PRODUCERS, AND CREATIVE PROFESSIONALS IN THE INDUSTRY.

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THE MAIN AND CROSS-CUTTING STAGE CONNECTS ALL SECTORS OF THE CREATIVE INDUSTRY, WHERE GLOBAL LEADERS AND VISIONARIES SHARE INSIGHTS, PERSPECTIVES, AND INNOVATIONS. THIS IS WHERE WE HOST THE MAJOR KEYNOTES OF RIO2C

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THE SECOND LARGEST STAGE OF THE EVENT, DEDICATED TO THE ART OF NARRATIVE CREATION. HERE, CREATORS FROM VARIOUS AREAS OF THE CREATIVE INDUSTRY CONNECT AND SHARE THEIR JOURNEYS, PROCESSES, AND INSPIRING INSIGHTS.

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STAGE FOR THE MAIN TRENDS, CHALLENGES, AND OPPORTUNITIES IN THE GLOBAL AUDIOVISUAL MARKET. FROM CREATION AND DEVELOPMENT TO DISTRIBUTION, NEW FORMATS AND BUSINESS MODELS, FINANCING, CO-PRODUCTION, AND PUBLIC POLICIES.

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STAGE FOCUSED ON THE WORLD OF BRANDS AND CREATORS, FEATURING CONTENT ON MARKETING, TECHNOLOGY, MEDIA, AND CONTENT, INFLUENCERS, ADVERTISING, AND THEIR MULTIPLE RELATIONSHIPS WITH SOCIETY.

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AN IMMERSION INTO THE ECOSYSTEM OF GAMES, ESPORTS, AND THEIR MULTIPLE CONNECTIONS, FROM VARIOUS PERSPECTIVES AND VIEWPOINTS. THIS STAGE BRINGS TOGETHER PUBLISHERS, CREATORS, INFLUENCERS, STREAMERS, ENTREPRENEURS, LEAGUE AND EVENT ORGANIZERS, TEAMS, ARTISTS, AND BOTH NATIVE AND NON-NATIVE BRANDS WITHIN THIS UNIVERSE.

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STAGE OF THE MAIN TRENDS, CHALLENGES, AND OPPORTUNITIES IN THE GLOBAL MUSIC MARKET. STAY TUNED INTO THE LATEST DEVELOPMENTS FROM COMPOSITION TO DISTRIBUTION, RIGHTS MANAGEMENT, NEW BUSINESS MODELS, INNOVATION, TOURS, AND FESTIVALS.

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STAGE WHERE TECHNOLOGICAL INNOVATIONS THAT ARE TRANSFORMING THE WAY WE LIVE, INTERACT, AND RELATE ARE PRESENTED, REFLECTING ON THEIR IMPACTS ON THE WORLD.

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A STAGE WHERE THE BRAIN TAKES CENTER STAGE, WHERE SCIENCE MEETS CREATIVITY AND ANCESTRY TO ENGAGE IN DISCUSSIONS ABOUT HEALTH, BEHAVIOR, AND WELL-BEING.

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STAGE FOCUSED ON TRENDS IN THE JOB MARKET, EDUCATION, AND ENTREPRENEURSHIP. IMMERSE YOURSELF IN CONTENT THAT ADDRESSES PERSONAL DEVELOPMENT, CAREER MANAGEMENT, VISIONARY EDUCATIONAL PROJECTS, AND BEHAVIOR IN THE DIGITAL AGE.

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STAGE THAT ADDRESSES THE ROLE OF IMAGINATION AND UNIQUENESS IN SOLVING SOCIO-ENVIRONMENTAL PROBLEMS AND IN BUILDING A MORE SUSTAINABLE SOCIETY.

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STAGE THAT ADDRESSES ISSUES RELATED TO ARCHITECTURE AND URBANISM, DESIGN, FASHION, AND THE ARTS. IT EXPLORES THE RELATIONSHIP BETWEEN THESE SEGMENTS AND HOW THEY COLLABORATE TO CONSTRUCT THE IDENTITY OF SOCIETY, SHAPE OUR WORLDVIEW, AND INFLUENCE HOW THE WORLD PERCEIVES US.